Ari-Veikko Anttiroiko2023-12-122023-12-122018https://ebookcentral.proquest.com/lib/khonkaen-ebooks/detail.action?docID=5355962https://libebook.kku.ac.th/handle/123456789/209The author goes beyond personal health discourse to conceptualise wellness as an emerging industry, presenting empirical cases of community, attraction, and export-orientated strategies around the world. Combining holistic health, urban governance and economic development, this book will provide valuable reading for those studying policy, tourism and the wellness sector as well as business entrepreneurs within this evolving industry.