Alan Fyall, Isabelle Frochot, Youcheng Wang, and Patrick Legohérel2023-12-122023-12-122019https://ebookcentral.proquest.com/lib/khonkaen-ebooks/detail.action?docID=5721501https://libebook.kku.ac.th/handle/123456789/453Marketing for Tourism and Hospitality : Collaboration, Technology and Experiences